In Stock
Rare Beauty by Selena Gomez

Perfect Strokes Universal Volumizing Mascara

4.2 · 2594 reviews
from 1,487 ₽

What it is: A universal mascara with a unique eye-hugging brush to lift, lengthen, curl, and volumize every lash type for a lusher look.Formulation Type: Volumizing, Curling, and LengtheningBenefits: Long-wearingHighlighted Ingredients: - Castor Oil: Conditions, softens, and nourishes lashes. Ingredient Callouts: Free of parabens. It is also vegan and cruelty-free.What Else You Need to Know: Finding the perfect mascara comes down to your lash type, which differs from person to person. This weightless, easy-to-build formula and curvy, multi-length brush are made to give every lash type (fine/sparse, full/thick, straight, and curly) more lift, length, curl, and volume.Clinical Results: In an independent instrumental study of 120 subjects:- 100% of all lash types had more length and volume- 95% of all lash types had more lift- 92% of all lash types had more curl

Design: Black

International delivery

Shipping calculated at checkout

Returns & exchanges

Within 30 days of delivery

What it is: A universal mascara with a unique eye-hugging brush to lift, lengthen, curl, and volumize every lash type for a lusher look.Formulation Type: Volumizing, Curling, and LengtheningBenefits: Long-wearingHighlighted Ingredients: - Castor Oil: Conditions, softens, and nourishes lashes. Ingredient Callouts: Free of parabens. It is also vegan and cruelty-free.What Else You Need to Know: Finding the perfect mascara comes down to your lash type, which differs from person to person. This weightless, easy-to-build formula and curvy, multi-length brush are made to give every lash type (fine/sparse, full/thick, straight, and curly) more lift, length, curl, and volume.Clinical Results: In an independent instrumental study of 120 subjects:- 100% of all lash types had more length and volume- 95% of all lash types had more lift- 92% of all lash types had more curl

Customer reviews

5.0
verified purchase
I’ll Keep Buying This

This is honestly the best mascara I’ve ever used! I was originally gifted a little sample tube, and I loved it so much that I kept using it even after it started drying out. I didn’t even realize it was dried out until my cousin pointed it out 😭. Once I finally finished it, I bought the full-size one because I liked it that much. The formula is amazing. I don’t really understand why some people say it’s too liquidy because I think it works really well. It makes my eyelashes really pop and you can build it up to make them look super long and almost fake, which I LOVE. It also works so well when you layer it with another mascara. It makes my lashes look so much longer and fuller. I seriously love this mascara and definitely recommend buying it!

10/7/2026
5.0
verified purchase
Lovely

I got this as a sample and, after trying it, I bought this mascara. I have very sensitive eyes, and it doesn't irritate them at all. I've used Clinique mascara for years, and while it's great, it's a little too wet for me. This, on the other hand, isn't too dry or too wet. It separates my lashes and makes them look longer. A great everyday mascara for sensitive eyes!

10/4/2026
1.0
verified purchase
Wouldn’t buy

Very thin liquid formula which makes it very messy and gets on your eyelid more than your lashes

9/17/2026
1.0
verified purchase
Caused a bad allergic reaction :((

I have unfortunately had allergic reactions 3 times from this mascara. The first time I used this mascara a few times with no problem. Then one day I had puffiness, redness and soreness on my eyelid. I was suffering from a bad sinus infection simultaneously and my dr put me on a few medications (nasal spray, a cough syrup and eye drops) since my eye irritation was when I was under the weather, I thought maybe it wasn’t the mascara. I did throw it out per recommendation of my dr since I used it while sick. I decided I would give this mascara a try years later. I used my points to get a sample in the brown color. Again, I had a poor reaction. But this time it stained my upper eye lid lash line brown. That area felt sore and was puffy. No idea why I thought this was a good idea, but I wanted to see again if it truly was the mascara. So I tried it out a 3rd time and had the worst reaction out of all of them. My right eye was extremely irritated. The soreness and puffiness was really bad. My eye would not stop watering!! Im really sad bc I do think it looks nice on (until I get puffy lol). Because I’ve had this severe of a reaction to this product, I won’t be purchasing from rare beauty anymore for fear I may have a similar irritation from another product.

8/26/2026
5.0
verified purchase
Very voluminous mascara

I bought the mini one and I really liked, my eyes lashes are very voluminous now.

8/18/2026
5.0
verified purchase
Wonderful Formula!

This mascara is a really nice surprise. My lashes looked so long and full (and no clumps). After full work days and hot summer nights, I didn’t have any smudging or flaking. Most importantly, no eye irritation

8/17/2026
2.0
verified purchase

I purchased this after using the filter function on the app searching for waterproof mascara - it is the first option that showed up for me. I liked that it was brown and, according to the search, waterproof. After using for a month I can say with certainty that it is not waterproof, and confirmed that by going back into the product listing and re-reading. It’s not the product’s fault that Sephora has it listed as waterproof, but even if I weren’t looking for a waterproof mascara, I still don’t like it. The applicator/brush sucks - it holds so much product. It’s clumpy on the lashes. It pills up easily under the eyes.

7/29/2026
5.0
verified purchase
BEST MASCARA EVER!!!

omg im so glad i tried it for myself! It goes on smooth, doesn’t clump or flake and makes my lashes super long! Black is dark but doesnt look unnatural. Loveeee it so much! And its cruelty free!

7/12/2026
5.0
verified purchase
MUST BUY~!

Genuinely the best mascara I’ve ever used. I’m active duty Army and it lasts all day in the heat, doesn’t smudge, doesn’t flake and it makes my lashes so long and full. It’s even easy to get off! It checks every box.

6/3/2026
5.0
verified purchase
Best mascara. Hands down.

Love love love this mascara!! It does not flake or smudge. Lasts all day-even through tears (and I am a crier), On more than one occasion I’ve been asked where I got my lashes done. Nope-just a fabulous mascara!!

5/26/2026