On the plus side, this foundation is really lightweight. It appreciate that it felt like I was wearing nothing. However, it went on super streaky, and I really had to work to buff it in. I have no idea of how you could possibly build up the coverage, especially given how hard of a time I had with getting it to set. It looked so super oily (and turned slightly orange). Even with two applications of setting powder and locking it in with mattifying setting spray, I still had to blot after a couple of hours. Add to it that the foundation came off on my blotting sheet, so I never really got it to set! Even though it does feel nice, I can’t get over how slick it looked. Hard pass for me.
Swipe Serum Non-Acnegenic Foundation with Medium Buildable Coverage
What it is: A sensitive-skin friendly, non-acnegenic, medium-buildable coverage featherweight serum foundation with up to 16-hour long-wear.Coverage: MediumFormulation: LiquidHighlighted Ingredients: - Portulaca Oleracea Extract: Antimicrobial to calm irritation and keep breakout-causing bacteria in check.- Fermented Oat: Hydrates and maintains a healthy-looking skin barrier.- Lactobacillus Ferment: Soothes skin and defends against environmental stressors.Ingredient Callouts: This product is vegan.What Else You Need to Know: This foundation glides on like a silky serum, feels like you're wearing nothing, and delivers a fresh, natural glowy finish. The non-comedogenic formula smooths texture without silicones, doesn't cling to dry patches, delivers 24-hour hydration without feeling greasy, and is free of parabens, sulfates, and fragrance. Ideal for dry, acne-prone and sensitive skin, including rosacea, eczema, and psoriasis-prone skin, and great for normal skin, too. Unlike Swipe Serum Concealer's true medium coverage, this lightweight formula is designed for all-over, buildable coverage. Wear them together for best results. In a clinical study, 94% of participants with sensitive skin agreed it did not break them out after one week of wear.Clinical Results: Based on a consumer perception study of 33 participants with 50% having self-perceived sensitive skin, after 8 hours:- 100% agree this foundation was comfortable to wear all day- 97% agree this foundation did not irritate their skin- 97% agree their skin felt hydrated all day while wearing this foundationClean at SephoraClean at Sephora is our commitment to offering effective products without certain ingredients, such as parabens, sulfates, phthalates, and mineral oils. Learn more here.
Design: 16P Palos Verdes
International delivery
Shipping calculated at checkout
Returns & exchanges
Within 30 days of delivery
What it is: A sensitive-skin friendly, non-acnegenic, medium-buildable coverage featherweight serum foundation with up to 16-hour long-wear.Coverage: MediumFormulation: LiquidHighlighted Ingredients: - Portulaca Oleracea Extract: Antimicrobial to calm irritation and keep breakout-causing bacteria in check.- Fermented Oat: Hydrates and maintains a healthy-looking skin barrier.- Lactobacillus Ferment: Soothes skin and defends against environmental stressors.Ingredient Callouts: This product is vegan.What Else You Need to Know: This foundation glides on like a silky serum, feels like you're wearing nothing, and delivers a fresh, natural glowy finish. The non-comedogenic formula smooths texture without silicones, doesn't cling to dry patches, delivers 24-hour hydration without feeling greasy, and is free of parabens, sulfates, and fragrance. Ideal for dry, acne-prone and sensitive skin, including rosacea, eczema, and psoriasis-prone skin, and great for normal skin, too. Unlike Swipe Serum Concealer's true medium coverage, this lightweight formula is designed for all-over, buildable coverage. Wear them together for best results. In a clinical study, 94% of participants with sensitive skin agreed it did not break them out after one week of wear.Clinical Results: Based on a consumer perception study of 33 participants with 50% having self-perceived sensitive skin, after 8 hours:- 100% agree this foundation was comfortable to wear all day- 97% agree this foundation did not irritate their skin- 97% agree their skin felt hydrated all day while wearing this foundationClean at SephoraClean at Sephora is our commitment to offering effective products without certain ingredients, such as parabens, sulfates, phthalates, and mineral oils. Learn more here.
- SKU
- 2-P525457
- Brand
- Tower 28 Beauty
- Category
- Beauty / Makeup
- Variants
- 36
Customer reviews
This is the best product I have found. I am true skin tint girly but this has changed me. Its light and a true match.
10/10 love. Goes on like butter, leaves my skin looking flawless and so Dewey . You would expect it to feel sticky or greasy based on how Dewey you look but it dries down so well. The shade match for me was perfect , the exact amount of coverage I want , more than a skin tint but not a heavy layer. Definitely worth a try don’t let the negative reviews scare u! Try it and decide for yourself
Left a lot of texture even with a good prep. Color selection was great but that’s all. You can do more with their tint than this.
Awful product. Non buildable. Awful coverage. Don’t recommend
personally didn’t like the finish and coverage unfortunately i wanted to like this foundation but the coverage was more more light them medium and i also noticed it got cakey on me after an hour
This foundation is slaughtered left and right and I completely ignored initially because of that. People really should mention where they live when they review things because it does affect products. I don’t have dry skin by nature but I do live in the desert and this is a GOD SEND FOUNDATION! I purchased the new Dior tint first based on all the glowing (literally) reviews and was so incredibly disappointed. It was drying and cakey looking (I didn’t powder, I applied over my daily skincare routine) and the shades were all so warm and peachy. Determined to find a glowy replacement I tried this on a whim and it’s exactly what I exchanged my Dior for. Number one, if you are a neutral muted olive or need special shades (cool without being pink) head to tower 28 bc they know what’s up. Second, this keeps my skin hydrated all day without crossing over into grease territory. Again, I do live in the dry Las Vegas climate, would I like this in Miami? Probably not, but in Vegas it is perfection.
I wanted to love this so bad. I did my skin prep. I have dry patches feom tret and I have hormonal acne so I thought this would be perfect! You guys.. it was horrible. I am so disappointed. It emphasized every dry area on my face.
This made me look really greasy and weird! It also went on really patchy. I have relatively dry skin but I did prep with a compatible moisturizer before. I looked rather unpleasant.
I’m so glad I didn’t give up on this foundation because my first experience was similar to many of the negative reviews; it was runny, overly dewy, moved around, and didn’t seem to set. Once I realized how important it is to REALLY shake the bottle, use light skin prep, and setting powder it completely changed the foundation for me. It blended beautifully, dried down properly, looked incredibly skin-like, and lasted all day! This has genuinely become my favorite foundation. I have eczema-prone skin, and I love that it’s non-comedogenic/non-acnegenic, sensitive-skin friendly, and packed with skincare ingredients. The coverage is beautiful and buildable without looking like makeup. Plus it’s my perfect shade match! If you’ve struggled with it, shake it extremely well before giving up on it, even pump out until you see the thickness from shaking it enough! This formula deserves way more credit and love!!!