PATTERN Beauty by Tracee Ellis Ross

PATTERN Beauty by Tracee Ellis Ross Strong Hold Gel, 15 oz.

4.3 · 716 reviews
3,080 ₽

The flexible Strong Hold Gel provides long-lasting hold without breaking or drying hair. Nourishing and fortifying, the healthy-hold gel texture has a glorious, luscious built-in slippage to easily distribute through the hair. It's ideal for a slick look of your choosing and styles that need extra support.

Size: 15 oz

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The flexible Strong Hold Gel provides long-lasting hold without breaking or drying hair. Nourishing and fortifying, the healthy-hold gel texture has a glorious, luscious built-in slippage to easily distribute through the hair. It's ideal for a slick look of your choosing and styles that need extra support.

Customer reviews

5.0
I’ve Got Curls!!!

[This review was collected as part of a promotion.] This is it! My curls are shiny and well-defined. A little goes a long way. I love this!

10/8/2026
5.0
Great against humidity!

[This review was collected as part of a promotion.] The only gel that has been able to put up a fight against this Texas humidity. The scent is great and I love that it doesn’t make your hair feel hard and crusty. A little goes a long way.

10/2/2026
5.0
Love this

[This review was collected as part of a promotion.] This is one of my favorite gels! I love the ohold and how it doesn’t flake

9/23/2026
5.0
Hold gel

[This review was collected as part of a promotion.] The hold gel is fabulous. Love the way it holds my curls in place all day.

9/20/2026
5.0
Strong clean hold

I bought this product in small size and I loved it so I bought it again in the biggest size. This product has a strong hold, keeps any style in place and it reactivates the next day with a little water. I bought it for my boys but I use it too.

8/31/2026
5.0
Strong Hold Gel

[This review was collected as part of a promotion.] I love this product!! It is the first prduct I used that actually worked. I had a beautiful curl with This Strong hold Gel. It is an excellent product to use.

8/6/2026
5.0
Consistent

[This review was collected as part of a promotion.] I’ve been using this gel for years now. I love it. Still no complaints. I love that the formula has remained consistent and doesn’t seem to be cheapened or changed over time.

7/30/2026
5.0
Good hold and definition

[This review was collected as part of a promotion.] This lines best product, no flakiness or dryness. Amazing quality I’ve been using it for four years

7/24/2026
5.0
Love the products

[This review was collected as part of a promotion.] Yes! smells wonderful I love what I purchased and will be trying out more of what you have to offer.

7/22/2026
5.0
Exactly what I have been looking for

[This review was collected as part of a promotion.] I have silver hair. I have been looking for a styling cream and holding gel to smooth and hold my hair; especially for twist outs. This is it!

6/24/2026