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Virtue

Virtue Full Shampoo, 8 oz.

4.5 · 901 reviews
4,673 ₽

Virtue Full Shampoo works to add volume while it cleanses. It dissolves excess oil, lifts the roots and plumps each strand for weightless, long-lasting body. Infused with Virtue's first-of-its-kind Alpha Keratin 60ku protein, Full Shampoo and Full Conditioner were specifically developed to add volume and density to fine, limp hair strands. These extraordinarily lightweight formulas help build volume from the inside out and will continue to improve the health of hair over time. The fragrance is a revitalizing citrus floral blend of leafy greens, flowers and fruit, including white pear notes, stimulating spearmint leaf and bright, lemon essential oils.

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Virtue Full Shampoo works to add volume while it cleanses. It dissolves excess oil, lifts the roots and plumps each strand for weightless, long-lasting body. Infused with Virtue's first-of-its-kind Alpha Keratin 60ku protein, Full Shampoo and Full Conditioner were specifically developed to add volume and density to fine, limp hair strands. These extraordinarily lightweight formulas help build volume from the inside out and will continue to improve the health of hair over time. The fragrance is a revitalizing citrus floral blend of leafy greens, flowers and fruit, including white pear notes, stimulating spearmint leaf and bright, lemon essential oils.

Customer reviews

5.0
Soft, smooth repaired hair

I love this shampoo & Conditioner.. my hair smells SO good but the greatest point to make about both these wonderful products is the difference in my color treated hair.. soft, smooth such repair that everyone else claims but not the results that Virtue products provide ❤️Thank You

10/7/2026
5.0
Love Virtue Shampoo

Pleased with the results of Virtue Shampoo. My hair feels softer and more manageable. It looks great. Going to buy their conditioner as well.

10/4/2026
4.0
Gives Fullness Indeed

I use the shampoo and the conditioner in fullness and my fine bob cut turned frizzy. It was too much. So I use them separately the shampoo is my body wash and the conditioner is my shaving cream. It just did not work for me.

10/1/2026
4.0
A light fresh clean product

Cleans my hair well. Not as heavy as Kerastase but I haven’t noticed extra fullness for my fine hair.

9/18/2026
4.0
Helps some with volume

I do think this shampoo helps some with volume but not as much as I would like. It does not dry out or weigh down my hair.

9/17/2026
5.0
Virtue shampoo

Love this shampoo for fine hair! My hair is not unhealthy, but it is fine. My hair is colored. I have found thus shampoo to give my hair better texture increase volume and it causes very little hair to come out in the shower. It is my new go to shampoo!

9/14/2026
5.0
I love it. My hair

I love it. My hair feels instantly clean and soft to the touch from the instant it is applied and rinsed.

8/31/2026
5.0
Pleased

I really like it. Good lather and I don’t have to use too much so it should last a long time!

8/31/2026
5.0
full shampoo worth the price

I have used this the last few times i have washed my hair and I do believe my hair is fuller. Will be getting more of this!

8/24/2026
5.0
I like my hair.

not your ordinary shampoo and unlike most others. I love my hair after shampooed with Virtue.

8/21/2026