Tower 28 Beauty

LipSoftie® Hydrating Tinted Lip Treatment Balm

4.1 · 1697 reviews
1,699 ₽

What it is: A clinically proven, non-sticky lip balm treatment that delivers the intense hydration of a lip mask with a sweet sheer tint using food-grade, non-artificial flavor that is safe for sensitive lips.Formulation Type:  Lip Balm & TreatmentBenefits: HydratingHighlighted Ingredients: - Shea Butter: Boosts lip hydration and soothes skin.- Jojoba Oil: Locks in moisture to keep lips soft and supple.- Lysine: Prevents dryness and helps to smooth and soften lips.Ingredient Callouts: Free of parabens, phthalates, and contains less than one percent synthetic fragrance. It is also gluten-free, cruelty-free, and comes in recyclable packaging.What Else You Need to Know: This dermatologist-approved lip balm delivers instant comfort and long-lasting hydration for smooth, softie lips. It is designed for even the most sensitive, irritated lips, the cushiony formula helps relieve chapped skin. The sweet scent is fragrance-free to avoid drying lips out. The different flavors include watermelon kiwi, dulce de leche, ube vanilla, and blood orange vanilla.Clinical Results: Based on a third-party clinical test with 34 people, immediately after use:- 100% agree it relieves chapped lips- 100% agree it instantly comforts dry lips.After 2 weeks of use:- 100% agree lips feel softer after use- 100% agree formula delivers long-lasting hydration-100% agree product helps heal and repair dry, damaged lipsClean at Sephora is our commitment to offering effective products without certain ingredients, such as parabens, sulfates, phthalates, and mineral oils. Learn more here.

Design: Blood Orange Vanilla

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Within 30 days of delivery

What it is: A clinically proven, non-sticky lip balm treatment that delivers the intense hydration of a lip mask with a sweet sheer tint using food-grade, non-artificial flavor that is safe for sensitive lips.Formulation Type:  Lip Balm & TreatmentBenefits: HydratingHighlighted Ingredients: - Shea Butter: Boosts lip hydration and soothes skin.- Jojoba Oil: Locks in moisture to keep lips soft and supple.- Lysine: Prevents dryness and helps to smooth and soften lips.Ingredient Callouts: Free of parabens, phthalates, and contains less than one percent synthetic fragrance. It is also gluten-free, cruelty-free, and comes in recyclable packaging.What Else You Need to Know: This dermatologist-approved lip balm delivers instant comfort and long-lasting hydration for smooth, softie lips. It is designed for even the most sensitive, irritated lips, the cushiony formula helps relieve chapped skin. The sweet scent is fragrance-free to avoid drying lips out. The different flavors include watermelon kiwi, dulce de leche, ube vanilla, and blood orange vanilla.Clinical Results: Based on a third-party clinical test with 34 people, immediately after use:- 100% agree it relieves chapped lips- 100% agree it instantly comforts dry lips.After 2 weeks of use:- 100% agree lips feel softer after use- 100% agree formula delivers long-lasting hydration-100% agree product helps heal and repair dry, damaged lipsClean at Sephora is our commitment to offering effective products without certain ingredients, such as parabens, sulfates, phthalates, and mineral oils. Learn more here.

Customer reviews

2.0
verified purchase
Not for me

Ive had this lip balm for a while now but i stopped using it a few weeks in because it is SUPER grainy. I thought it was just my dry lips with sone residue but when I looked at the lip balm and spread it on a tissue there were visible grains of who knows what. The hydration was not great and it felt like a layer of paint on my lips. The color was accurate and nice though, the only downsides is the grainy and thick formula.

9/20/2026
4.0
verified purchase

I like on sticky gloss so I wanted to try it! It’s bit hard to adjust suitable amounts. Sometimes I push too much. I like color and hydration.

8/24/2026
4.0
verified purchase
Pretty color & finish!

Love the color and finish! Works great with a pale pink stain underneath too. Not a fan of the smell. Applicator is meh (too much comes out). However it’s pretty enough I can overlook the smell and applicator.

8/19/2026
5.0
verified purchase

MY HOLY GRAIL. I was gifted the regular clear in exchange for my honest review. But before that I bought this many times. I’ve lost the ube vanilla shade and repurchased it 3 times so far…. It actually heals your dry lips and gives such a beautiful colour

8/17/2026
5.0
verified purchase
A must have!!!!

I love this product and color. Ended up ordering 4 more. It’s smooth and sheer, leaves not residue. Glides on so smooth. Is in everyday lippie. Only con is the applicator.

8/3/2026
5.0
verified purchase
Beautiful Shine and Color

Absolutely love it. I received the sample size of this product which made me want to purchase the full size! The color is a perfect color match and gives me a nice shine. This also doesn’t leave my lips chapped!

7/30/2026
3.0
verified purchase

Not a fan of the applicator and it didn’t feel hydrating at all.

7/18/2026
5.0
verified purchase

I love the shade perfect if you are Deep/True Winter season

7/12/2026
4.0
verified purchase
Best formula, worst applicator!

The formula is so moisturizing and smoothing and a little goes a long way. Didn’t notice much of a noticeable flavour or scent. Would have given 5 stars if it weren’t for the applicator, I feel like I always need a mirror to apply it with which is odd for a balm.

6/11/2026
5.0
verified purchase
Great! Smells delish! 100 stars if I could!

Okay, this brand is my new, go-to favorite. It smells like a birthday in a lip balm! Totally recommend!

6/10/2026

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